Thursday, September 1, 2016

Marketing Mix: Disttribution


We plan to distribute to all major grocery stores and stores such as Wal-mart and Target. We want to have a good relationship with everyone involved in our supply chain. Our manufacturing will start small, and hopefully grow worldwide. We want our costs to be as little as possible but not compromise our product ever. It is important to have a good relationship with manufacturers and suppliers. “In today's marketplace, products are being driven by customer demand and businesses' need to balance demand with supply.”( Lamb, Charles W. MKTG 9, 9th Edition.pg. 226). We want to make sure we are meeting our demands and keeping good relationships with our supply chain. We hope our distribution chain only grows larger and keep everyone involved happy.

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